Hello and welcome. My name is Paschal’Simon MacMurray. I am a freelance writer, graphic artist, web designer, translator and artisan. My home base is small and mighty Jeffersonville, Vermont, at the foot of Smugglers Notch. I came to the US from Montreal in 1990; citizen since 1998. I grew up among theater sets and stage actors. My father was a photographer and director of programing for Montreal’s Place des Arts. My mother was a stage and voice-over actress. And since you are wondering, I am a gal with a tomboy’s name, and a great love for reading, writing, creative work and learning.
I studied Arts, Communications and the Psychology of Visual Communication at Concordia University, in Montreal. I have since studied business and project management, technical writing, database design, social media ethics and marketing. I’ve been a theater properties master, shop manager, office manager, commercial website manager, retail and gift show display designer and records manager. I’ve worked at the service desk of a veterinarian, in a kite shop, a theater, a gift and deli shop, coffee shops and bakeries, a mental health support facility and a real estate office.
I’ve been systems and design oriented ever since I could hold a pencil. I was the one who built go-carts for the neighborhood kids. Design and function were my thing. This has emerged, invariably, in every work environment and seemed to shape my career path almost effortlessly. Everywhere I worked, I found opportunities to design brochures, labels, instructions manuals or systems of one sort of another to help with daily business operations, to organize the work flow or to add value to the customers’ experience.
Beginning around 1999, I managed online orders for a Vermont-based homestead and garden supplier and developed training tools and procedure guides to assist in navigating the complex order processing system. Blogs were emerging as powerful channels for business then. I soon published weekly articles on a blog we called “Granny’s Parlour.” It gained much attention and praise from customers and other business blog writers. This was an especially rewarding experience. I’ve been writing articles and copy, designing websites, managing Facebook pages and creating graphics and marketing materials for various businesses ever since.
Between 2004 and 2009, I enrolled in classes to learn database design and had the privilege of creating a custom records management database and process for a health care facility. This experience provided the backdrop for a deeper understanding of website management and it serves me to this day.
My freelance career evolved naturally following the unexpected passing of my husband in 2010. His (our) dog and the sudden change of circumstances were instrumental in my decision to seek out clients I could serve mostly from home. I could not give that meaningful creature up, so I became a stay-at-home mom.
158 Main, a very popular Smugglers Notch area restaurant, gave me my first long-term assignment in 2011 when Chef Foley hired me to manage its Facebook page. I continue to work for 158 Main and have since designed a new website, started a weekly Blog with over 300 articles published to date, and designed the 158 Main Catering website as well.
In the spring of 2018, Vermont Canoe & Kayak hired me to redesign and update their website when the business changed ownership. The Farm Store became a new client in the spring of 2019. I designed and launched their new website in early September. Also in 2019, I had the great pleasure of designing new websites for the Second Congregational Church (Jeffersonville) and Good Shepherd Lutheran Church (Jericho), and now provide content for their Facebook pages. Vermont artist Nancy Chapman hired me to design her website, logo and business cards at the end of that year. We launched her site in January 2020.
Until now, most projects took shape from word of mouth and I found I never had to advertise, a fact for which I am most grateful. However, it was time I set up shop on the Internet. The New England Scribe Website was launched in August, 2019, just weeks after the passing of our lovely pup. Focusing on this personal step forward with my business was a naturally therapeutic way for me to begin the next chapter.
My extensive experience with data and project management, customer service, retail and office management provides the backdrop and sensitivity that inspire my writing and design of marketing materials for business and for pleasure.
Specialties: Social media ethics, social media content writing, copy writing, editing and technical writing, Translation (English/French), graphic design, website design and management, document and information management, workspace and project management, custom how-to guides, policies & procedures.
Also visit: PS MacMurray | Whimsical Art
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